Discover credit cards needs to go slogan shopping. The old ones won’t work now that the credit card financial services company has decided to go along with the newly-assigned Merchant Category Code (MCC) for purchases at firearm retailers.

Here are the past slogans that won’t work anymore.

  • It pays to Discover.
  • The Card That Pays You Back.
  • We treat you like you’d treat you.
  • Here to help. Not to sell.

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